RED

Rich Carmine

#D70040

Conversions

HEX#D70040

RGBrgb(215, 0, 64)

HSLhsl(342, 100%, 42%)

HSVhsv(342, 100%, 84%)

CMYKcmyk(0%, 100%, 70%, 16%)

Copy CSS

color: #d70040;
/* rgb  */ color: rgb(215, 0, 64);
/* hsl  */ color: hsl(342, 100%, 42%);

Contrast

On whitePass · 5.30 : 1

On ink blackFail · 3.61 : 1

Shades

Tints

Pairings

About Rich Carmine

Rich Carmine is the hex color #D70040, which translates to rgb(215, 0, 64) in RGB and hsl(342, 100%, 42%) in HSL. On the color wheel it sits at 342 degrees, with a saturation of 100 percent and a lightness of 42 percent. Its OKLCH chroma of 0.223 is high, so Rich Carmine is one of the more vivid red tones here and is easy to overuse at large sizes.

How Rich Carmine compares

The closest standard CSS keyword is crimson (#DC143C), a CIE76 distance of 5.0 away in CIELAB. That is a visible difference, so the keyword is not a substitute here. In the Tailwind CSS 4.3.1 palette the nearest token is rose-700 (#C70036), at a distance of 5.6. Inside this library the closest neighbour is Crimson at 5.0. Sorted by lightness, Rich Carmine is number 9 of the 18 red colors here.

Text on Rich Carmine

One of the five common text colors below clears WCAG AA for normal text on Rich Carmine, led by White at 5.30:1. The ratios are computed with the WCAG relative luminance formula, the same one the contrast checker uses, which opens with Rich Carmine already loaded as the background.

Contrast of common text colors on Rich Carmine. AA normal text needs 4.5:1, AA large text and non-text elements need 3:1, AAA normal text needs 7:1.
Text color	Ratio	AA normal	AA large	AAA normal
White #FFFFFF	5.30:1	Pass	Pass	Fail
Ink black #0F0F12	3.61:1	Fail	Pass	Fail
Mid grey #6B7280	1.10:1	Fail	Fail	Fail
Dark grey #374151	1.95:1	Fail	Fail	Fail
Light grey #E5E7EB	4.28:1	Fail	Pass	Fail

Building a palette around Rich Carmine

The pairings above give you three classic starting points. The complementary color sits opposite on the wheel and works well as an accent that draws the eye. The analogous colors sit right beside Rich Carmine for calmer, harmonious combinations. The triadic pair spaces three hues evenly for a balanced, energetic palette. Open any swatch to explore it as its own color.

Full values for Rich Carmine

Format	Value
HEX	#D70040
RGB	rgb(215, 0, 64)
HSL	hsl(342, 100%, 42%)
HSV	hsv(342, 100%, 84%)
CMYK	cmyk(0%, 100%, 70%, 16%)
OKLCH	oklch(55.75% 0.2232 17.46)
CIELAB	lab(45.39 71.82 28.96)

Use Rich Carmine in a tool

Nearby colors

Last updated 5 August 2026 by FusionStudios. Every value on this page is computed by the same functions the tools use. How this is calculated.